Proposed Sessions

These are the sessions submitted for ProductCamp Austin 7.  Sessions submissions is now closed.

You can download a PDF version of all session descriptions here.

Proposed sessions will be voted on by the ProductCamp participants with the most popular sessions getting on the event schedule.

Click on the title below to see the entire proposal. Click here for information about submitting a session proposal. Have a question? Contact the Sessions Chair.

Category Title Format Session Leader
Product Strategy Business Dangers & Delights of Daily Deals Workshop Jan Triplett, Ph.D.
To Be or Not To Be ( Free! ) Presentation C.K. Kumar
Creating Value Through Product Innovation Presentation Hector Del Castillo
How to run a collaborative, Agile Roadmapping session with your team(s) Workshop Jeff Brantley
Strategy: Let’s fix it, please! Other Prabhakar Gopalan
The Short-Pitch Proposal Workshop Laura Faulkner, PhD
Beyond Product Management: The Power to Create  a Breakthrough Presentation Don Jarrell
Requirements Definitions Value Co-Creation: The New Approach to Successful Product Introductions Presentation Jose Briones
Let’s Play Buy a Feature Workshop Jeff Brantley
Personas – A Product Marketer’s Gift to Sales Presentation Laura Patterson
Grr! What’s Up with Software Developers?? Town Hall Janelle Klein
Requirements Estimation: Defend Your Resources! Workshop Betsy Stockdale
Unleashing the Power of Social Media in Your Requirements Workshop Jeremy Gorr, Lori Witzel
Go-to-Market Billing as a Source of Product Innovation Presentation Chris Couch
Avoiding Common Entrepreneurial Mistakes Presentation Kevin Koym
Marketing Execution The Changing Face of Online Entrepreneurship Presentation Sheila Scarborough
150 Monkeys in Cyberspace Presentation Chad Peevy
Social Marketing in B2B World: Reality vs. Myth Presentation Bertrand Hazard
Going Mobile? Harnessing Mobile Web, Applications and SMS Town Hall Pat Scherer
Revolutionary Thinking Presentation Jay Ehret
Putting the Relationship Back in Media Relations Presentation Dara Quackenbush
What Marketers can learn from Jimmy Buffet and Lady Gaga Presentation Elizabeth Quintanilla
Product Management Careers Salary Negotiation Skills – Leverage Your Worth Workshop Kate Stewart, PhD
Fast Feedback That Really Helps People Workshop Anna Carroll
The Product Manager Pathfinder Presentation Hector Del Castillo
Transitioning From Product Manager to Product Owner Town Hall Oliver Schmelzle, Walter Bodwell
The Product of You Town Hall Larry McKeogh
Opportunity Analysis Sizing, Segmenting, and Forecasting Markets Town Hall Paul Teich
Whither the iFairy? Making Products for and Marketing them to the iPhone Market Presentation Andrew Donoho
Henry Ford Was Wrong: What it Takes to Uncover & Identify Compelling Market Needs Town Hall Tom Evans
Product Development The Future of Product Management Panel Discussion Roger Cauvin, John Milburn, Scott Sehlhorst, Paul Young
Product Lifecycle Management Hassle Mapping Your Way To a Better Product Experience Presentation Chris Bailey