Blocking and Tackling For Product Managers: How Intellectual Property Plays Into Your Product Development Game

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Title: Blocking and Tackling For Product Managers: How Intellectual Property Plays Into Your Product Development Game

Category: Product Strategy

Format: Town Hall

Description:
This town hall will explore how an intellectual property (IP) portfolio plays into your marketing game. More particularly, we’ll explore how having an effective IP portfolio allows you to block your competitors from encroaching on your markets. We will also explore how your IP portfolio also helps you tackle financing for your product development efforts. The town hall will begin with a discussion of what makes an IP portfolio effective and how to position your product development efforts to create IP with good chances of winning you value.

Session Leaders:
Robert L. Villhard
Robert Villhard is a rocket scientist turned patent attorney and the founder/CEO of The Villhard Patent Group. He works with emerging companies to identify, protect, and manage their intellectual property.

Brandon Knicely
Mr. Knicely is the Managing Partner at Austin Innovation Partners, an Austin based company catalyzing growth locally by driving innovation “best-practices” in the local business, government and social sectors. He’s served 20+ years in technology leadership and executive management roles; strategy, corporate development, product development, engineering and operations.