Title
4 Quick Fixes to Boost PPC Performance
Category
Marketing Execution
Target Audience
PM Advanced
Format
Presentation
Description
Tired of poor results in your paid search campaigns? This presentation covers four quick fixes that can offer major improvements to your Google AdWords or Microsoft AdCenter marketing efforts. Each change takes an hour or less, but can provide major conversion or revenue improvements that are sustainable in the long term.
Session Leader(s)
Shawn Livengood
Shawn Livengood is the online marketing manager for BuildASign.com. He also writes about paid search marketing on his blog, http://ppcwithoutpity.com.
